Amazon, eBay and Shopify — in one dashboard
SmartSellerSync connects to Amazon, eBay and Shopify through each platform's official APIs. Bring Amazon Brand Analytics, sales and traffic, plus listings, orders, inventory, pricing and settlement data into one place — across the channels you sell on.
Amazon SP-API roles for listings, orders, pricing, finance, Brand Analytics, fulfillment, AWD, buyer communication & solicitation · eBay API · Shopify API · Revoke access anytime
Brand Analytics
Amazon search query performance, market basket and repeat purchase data for your ASINs.
Listing Management
Create and update listings in bulk on Amazon, eBay and Shopify — attributes, images and variations.
Orders & Inventory
Live order sync, stock levels and low-stock alerts across Amazon, eBay and Shopify.
Finance
Amazon settlement reconciliation, fee breakdowns and true net profit per ASIN.
Amazon SP-API roles SmartSellerSync handles
For connected Amazon Seller Central accounts, SmartSellerSync is built to work with these Selling Partner API roles — so Product Listing, Pricing, Fulfillment, Buyer Communication, Finance, Inventory and Order Tracking, Warehousing, Brand Analytics and related workflows can run in one place.
SP-API role
Product Listing
Create and manage product listings, including A+ content.
SP-API role
Pricing
Determine list prices and automate product pricing.
SP-API role
Amazon Fulfillment
Ship to Amazon, and Amazon ships directly to customer. Includes Fulfillment by Amazon.
SP-API role
Buyer Communication
Manage messaging to and from Amazon buyers.
SP-API role
Buyer Solicitation
Solicit Amazon buyers for feedback.
SP-API role
Selling Partner Insights
View information about the Amazon Selling Partner account and performance.
SP-API role
Finance and Accounting
Produce account and financial statements. Does not include information required to generate tax invoices.
SP-API role
Inventory and Order Tracking
Analyze and manage inventory. Does not include information required to generate shipping labels.
SP-API role
Amazon Warehousing and Distribution
Analyze and manage AWD shipments and inventory. Generally used for interacting with AWD inventory information and shipment details.
SP-API role
Brand Analytics
Access your sales and inventory data to manage your Amazon Retail business.
Exactly which Amazon data SmartSellerSync surfaces
SmartSellerSync also syncs listings, orders and inventory on eBay and Shopify. The metrics below are Amazon-only — retrieved through the Selling Partner API Reports API and rendered in your dashboard. Nothing is scraped, estimated or inferred.
Sales & Traffic
GET_SALES_AND_TRAFFIC_REPORTFields displayed
- Sessions
- Session percentage
- Page views
- Page view percentage
- Buy Box percentage
- Units ordered
- Unit session percentage (conversion rate)
- Ordered product sales
- Total order items
Granularity: Parent ASIN, child ASIN and SKU · daily, weekly, monthly and custom date ranges · year-over-year comparison
What you do with it
Catch conversion drops before they hit your rank — a falling unit session percentage against flat sessions means the listing broke, not the demand.
Available to all sellers. Brand Registry not required.
Search Query Performance
Brand Analytics Search Terms ReportFields displayed
- Search term
- Search frequency rank
- Impressions
- Impression share
- Clicks
- Click share
- Cart adds
- Purchases
- Purchase share
What you do with it
Find search terms where your ASINs earn high impressions but low purchase share, then fix the listing content or retarget the ad spend.
Requires Amazon Brand Registry.
Market Basket Analysis
Brand Analytics Market Basket ReportFields displayed
- Purchased ASIN
- Co-purchased ASIN #1–#3
- Combination percentage
What you do with it
Identify bundle and cross-sell candidates from real co-purchase behavior instead of guesswork.
Requires Amazon Brand Registry.
Repeat Purchase Behavior
Brand Analytics Repeat Purchase ReportFields displayed
- Unique customers
- Orders
- Repeat customers
- Repeat purchase rate — per ASIN, over rolling periods
What you do with it
Separate one-time buyers from returning customers and put catalog investment where retention already works.
Requires Amazon Brand Registry.
Item Comparison & Alternate Purchase
Brand Analytics Item Comparison & Alternate Purchase ReportsFields displayed
- Compared ASIN #1–#5 with comparison percentage
- Alternate purchased ASIN #1–#5 with purchase percentage
What you do with it
See which competing ASINs shoppers considered or bought instead of yours, and price and position accordingly.
Requires Amazon Brand Registry.
Financial Events & Settlements
Finances API · Settlement ReportsFields displayed
- Order-level revenue
- Referral fees
- FBA fulfillment fees
- Storage fees
- Refund administration fees
- Promotions
- Reimbursements
- COGS (entered by you)
- Net profit and margin per ASIN, per order, per period
What you do with it
Reconcile what Amazon actually deposited against what you sold, and find the ASINs that are quietly unprofitable after fees.
Available to all sellers.
How SmartSellerSync handles your data
All Brand Analytics data is retrieved only for the Selling Partner who authorized SmartSellerSync, is visible only to that Selling Partner's own users, and is never aggregated, benchmarked, resold, or disclosed to any other customer or third party. We do not combine data across Selling Partners and we do not calculate or publish insights about the health of Amazon's business. The same isolation applies to eBay and Shopify data connected to your account: it is visible only to your users and is never aggregated or resold. Amazon Information is encrypted in transit (TLS 1.2+) and at rest (AES-256). Access is role-based and restricted by job function. Personally identifiable information is retained no longer than 30 days after order delivery, except where required by law, and is then permanently deleted. You can revoke SmartSellerSync's authorization at any time in Seller Central (and in eBay / Shopify app settings), and we purge your data on revocation.
A note on Brand Registry
Amazon makes search query performance, market basket, repeat purchase and item comparison reports available only to sellers enrolled in Amazon Brand Registry, and the authorizing Seller Central account must be internal to the brand. Sales & Traffic and financial data are available to all sellers. If your account isn't brand registered, SmartSellerSync tells you which reports are unavailable rather than showing you an empty dashboard.
What SmartSellerSync does across Amazon, eBay and Shopify
Sales & Traffic
Sessions, page views, unit session percentage, Buy Box percentage and ordered product sales, by parent ASIN, child ASIN and SKU, across any date range.
Search Query Performance
See which search terms drive impressions, clicks and purchases for your ASINs, with search frequency rank, click share and purchase share.
Market Basket Analysis
Discover which products customers buy alongside yours, with combination percentages, and build bundles from real co-purchase data.
Repeat Purchase Behavior
Track repeat purchase rate, unique customers and returning customers per ASIN over rolling periods.
Item Comparison
See which competing ASINs shoppers viewed or bought instead of yours, and how often.
Bulk Listing Management
Create, edit and enrich listings at catalog scale on Amazon, eBay and Shopify — attributes, images, variations and flat-file import, with validation before submission.
Orders & Inventory
Continuous order and inventory sync across Amazon, eBay and Shopify — fulfillment status, tracking, stock by SKU and configurable low-stock alerts.
Automated Repricing
Rules-based pricing within floor and ceiling limits you define, using live competitive pricing and Buy Box data. You set the rules; SmartSellerSync never prices below your floor.
Settlement Reconciliation
Match settlements to orders, break out referral and FBA fees, enter COGS, and see true net profit and margin per ASIN.
Pricing that scales with your catalog
Every SmartSellerSync plan includes Amazon, eBay and Shopify integrations and no per-report charges. Billed monthly, no contract.
Brand Analytics reports (search query performance, market basket, repeat purchase, item comparison) require Amazon Brand Registry enrollment on the connected Seller Central account, and the authorizing account must be internal to the brand. Sales & Traffic, listings, orders, inventory, pricing and financial data are available to Amazon sellers without Brand Registry. Listings, orders and inventory sync are available for eBay and Shopify. All prices in USD. VAT may apply depending on your location.
Frequently asked questions
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